CHRISTIANA PASCHALIDOU

Manager, Cyprus Advertising Regulation Organization

Biography

Christiana is the Manager of the Cyprus Advertising Regulation Organization, a non-profit organisation founded by the advertising and media industry in Cyprus in order to promote ethical standards in advertising. Member of the European Advertising Standards Alliance since 2013, CARO has to date resolved more than 100 complaints, handled more than 200 copy advice requests prior to advertising being aired and trained many executives and non-industry members on the workings of the advertising code. Christiana also works with industry advertising bodies on various projects and coordinates the TV Audience Measurement Research Audit Committee.