Dr. Michael Auer is a psychologist and statistician. He holds a Masters degree in Psychology from Nottingham Trent University and published more than 40 peer reviewed articles in the area of player tracking and responsible gaming. He co-founded neccton in 2003 and began developing the player tracking and player interaction tool mentor in 2008. Since then online casino operators and lotteries in New Zealand, Europe, Canada and the US have adopted the solution and it has become one of the most popular compliance products. Dr. Michael Auer is a regular speaker at academic and industry conferences, and he continuously strives to improve the understanding of player behavior and effectiveness of responsible gaming tools.
